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Email Marketing: newsletters and automated flows that keep customers close

Stay in their inbox.
For the right reasons.

Newsletters and automated email flows that keep you top of mind and bring people back.

Explore the service
Autograph poster reading Stay in their inbox, for the right reasons, above an email preview
Email Marketing / AutographConsidered from every angle.
The intention

Keep the conversation
going.

Email is the channel you own. Thoughtful newsletters and well-timed automated emails keep your business top of mind with people who have already shown interest.

01 / Who it’s for

Who email marketing
is for.

For businesses with customers worth staying in touch with — restaurants with regulars, clinics with returning patients, studios and shops with a list they rarely use — and for anyone whose new enquiries deserve a better welcome than silence.

Worth agreeing before you start

  1. 01Which email platform you use, or want to use.
  2. 02Where your list comes from, and whether people agreed to hear from you.
  3. 03What each email should do: inform, bring people back, sell, re-engage.
  4. 04How often you’ll send — and who writes and approves the content.
  5. 05Which automated moments matter: welcome, follow-up, re-engagement.
  6. 06How you’ll judge success beyond opens.
02 / What’s included

What’s
included
in email marketing.

We design emails that look like your brand, write content people want to open, and set up automated flows that run in the background. It connects naturally with your website and CRM, so the right message reaches the right person at the right time.

Get a quote for email marketing ↗
01

Newsletters

Branded newsletters, from planning and copy to design and sending.

02

Automated Flows

Automated welcome, follow-up and re-engagement flows that run on their own.

03

List Growth

Sign-up forms and incentives that grow your list with genuine consent.

04

Templates & Reporting

Reusable templates, plus reporting on opens, clicks and what people did next.

03 / How we get thereClear steps. Open conversations.

Email marketing,
step by step.

A shared direction.
Room to ask questions.
Care at every step.

  1. 01

    Set up

    We review your platform, list and consent, then design branded templates.

  2. 02

    Build

    We plan the content calendar and set up the automated flows and sign-up forms.

  3. 03

    Send and improve

    We send, measure what people open and click, and refine subject lines, content and timing.

Email marketing
in practice.

A welcome flow for new subscribers

  1. 01Someone signs up on your website, with clear consent.
  2. 02Email 1 arrives straight away: a warm welcome and what to expect.
  3. 03Email 2, two days later: your story, your best work or most popular product.
  4. 04Email 3, a week later: a helpful guide or offer, with one clear next step.
  5. 05Subscribers then join the regular newsletter, and results are reviewed monthly.

Illustrative example, not a client project. Timing, content and consent wording are agreed for each client.

05 / Common questions

Email marketing
questions.

Have another question? ↗
01Which email platform do you work with?

We recommend a platform that fits your size and the tools you already use, and can work with the one you have. We’ll confirm compatibility with your website and CRM before setting anything up.

02Is it legal to email our customers?

Canada’s anti-spam law (CASL) requires consent and an easy way to unsubscribe. We set up sign-up forms and emails to support that, and you should confirm how your existing list was collected.

03How often should we send?

Often enough to stay useful, never so often that people tune out. For many businesses that’s once or twice a month, plus automated emails triggered by what people do.

04Can this connect to our automation and CRM?

Yes. Email works best alongside your other systems — see our automation service for lead routing and follow-up.

Let’s talk about your project.

Tell us a little about what you have in mind. It’s okay if you’re still figuring out the details.

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Budgets in CAD. A rough estimate helps us recommend the right scope.

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